Platform · 2025–2026
Decks&Stories
Creative Tech & Digital Lead
A global, community-driven electronic music platform where every DJ mix comes with the human story behind it. A fast static build with a custom audio player and content that scales as the series grows, featuring artists from 26+ countries.
- Hand-coded static HTML/CSS/JS
- WebP/AVIF assets
- Custom JS audio player

Context
An independent, collaboration-first electronic music platform where any DJ can share their sound and story regardless of following. The site is the platform’s home: episodes, studio sessions, an interactive "Pick a Question" series, a gallery, and submission funnels.
What I did
Led creative-tech and digital direction end to end: architecture, front-end build, and content structure. Designed a multi-section experience with a custom audio player, newsletter capture, a community question form, and a "featured countries" tracker.
Highlights
- Custom-built audio player instead of a heavy embed
- Optimized WebP/AVIF image pipeline
- Full SEO/social layer: canonical, Open Graph, Twitter cards, descriptive alt text
- Content architecture that scales with every new episode